Acquisition in the creative services and outsourcing sector continues to be a burning hot topic and one which leaves many business owners questioning whether or not they should sell or stay; switch or stick.

Following the sale of my business, Atomhawk to Sumo back in 2017, I am frequently asked by service company owners: how does selling your business work? How do you market a business and structure a deal? What were the deciding factors? Do you regret selling? I also receive a lot of queries from people in buyer companies wanting to understand the pain points of the process so they can improve their own proposition and deliver a smoother, more satisfactory acquisition.

If you do decide to sell, find the right buyer and deal to fulfill your needs and the goals of the company going forwards. Take your time to get it right as it is a once in a lifetime opportunity for most.