Visualization in Games – The Production Practicalities
Behind every iconic feature film, TV series or game title, is a perfectly executed project plan. Drawing from 15 years of THE THIRD FLOOR supporting visualization of in game and marketing cinematics across numerous and varied game titles, Andrew highlights some of the best practices and production techniques used across short term and long term project deliveries.
Using several recent case studies and relatable examples, such as the animated commercials for SuperCell’s, Brawl Stars, the Season story trailers for EA’s Apex Legends and other unannounced titles, Andrew will present and explore the Production departments approach to the beginning, middle and end stages of a visualisation project. Take a look behind the curtain and see how THE THIRD FLOOR sets up, manages and gets successful projects over the line, nurturing long term client relationships and securing our place at the forefront of our respective industry.