Tina Merry is a seasoned game industry leader with over 20 years of experience shipping titles across platforms and managing global, distributed teams—including more than a decade at Electronic Arts. As CEO of Simply Sweet Games, she is dedicated to creating inclusive, accessible experiences for diverse and often-overlooked audiences. Tina is deeply committed to equity, sustainability, and developing the next generation of inclusive leaders. She brings proven expertise in remote team leadership and cross-cultural collaboration, with a focus on creative excellence, operational scale, and building welcoming, high-performing teams.