Join Story Kitchen co-founders Dmitri M. Johnson and Mike Goldberg, producers behind Sonic the Hedgehog, Tomb Raider, and more, alongside BAFTA North America board member and games committee chair Julia Bianco, for a focused round-table on expanding game IP into film, television, animation, and emerging platforms.

This interactive session brings together developers and service providers looking to expand their studios into new mediums, comparing practical approaches to what Story Kitchen calls “franchise farming.” We’ll tackle:

• Considering Adaptation
  Discussing how to judge whether an IP is right for adaptation and what creative, strategic, and operational factors to consider before taking the leap.
• Choosing Partners
  What to look for in an external partner or how to position yourself as a service provider, and how to build partnerships that protect the core vision while enabling healthy collaboration.
• Best Practices
  Insight into rights, revenue splits, contracts, and production workflows that keep adaptations on track – with a focus on building sustainable pipelines between game teams and external partners.

Collaborate with industry-leading experts to discover the essential considerations for authentically adapting IP across media.